The retail launch of the SuperStar shoe for adidas was a big job. Well...just look at the size of those shoes! Seriously, the project was significant and it involved a photoshoot in Los Angeles with the artists that decorated the giant shoes as well as the design of merchandising materials for stores all across the country. 

The Printing Industries of Northern California asked us to design the marketing materials for its biggest annual event, the PINC show - which is attended by over 1,000 professionals from the printing, paper and marketing industries. The theme was the ‘60s and we found our inspiration in the Summer of Love in San Francisco. 

Liquid was hired to develop the brand identity and launch campaign for the biggest brand in the memory industry: Numonyx. This “start up” was formed when Intel and ST Micro merged their memory units and formed the world’s largest company dedicated to memory products. The project included a wide variety of deliverables, making it one of the most comprehensive branding assignments we’ve ever undertaken.

01SJ is the largest biennial arts and technology festival in the US. Organized by ZER01, the event brings artists from all over the world to San Jose, where they showcase some of the most innovative art being produced today. Liquid was hired to develop a branding and marketing campaign that captured the avant garde spirit of the event.

Liquid Agency has worked closely with Olive’s management to develop its brand from the very beginning. As a result the Olive brand has captured the heart of music lovers, and become a media darling, with articles in every major publication, from the NY Times to Playboy magazine.