This leading provider of wireless intrusion prevention software wanted to expand its market by unbundling its product and delivering it in an on-demand, software- as-a-service model. We helped AirTight reposition its brand to appeal to a broader audience and overhauled its web site to support its new position and product. This Liquid Launch project was completed in 12 weeks time for rollout at the annual RSA Conference.

Slice is a company with a whole new attitude towards products that cut, slice and grate. Liquid was asked to help develop this brand from the very beginning, and we’ve participated in the development of the strategy, naming, identity, products, packaging - and of course, marketing programs. As a result the Slice brand that is capturing the attention of the media and of consumers thanks to innovative design and a sassy personality.

Liquid Agency has worked closely with Olive’s management to develop its brand from the very beginning. As a result the Olive brand has captured the heart of music lovers, and become a media darling, with articles in every major publication, from the NY Times to Playboy magazine.

This online provider of computer memory had no clear cut positioning. They asked us to define a brand strategy and develop a brand identity that would help them grow and become a dominant online retailer and memory brand. 

Liquid refreshes the brand identity for All Covered, the leading provider of outsourced IT services for small businesses nationwide.